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An inspirational Enfield man has created an advert for Motor Neurone disease with the help of DIY SOS presenter Nick Knowles
An inspirational Enfield man and a television presenter have created the first ever Motor Neurone Disease Association advert.
Eric Rivers from Enfield has the degenerative disease but has sought to raise awareness of the MND and has helped to create a short advert with DIY SOS presenter Nick Knowles.
The 47-year-old had his home in Gordon Road, Enfield, converted on the BBC programme in November 2011, making the house more suited to his needs.
Mr Rivers and the presenter joined forces once more to create the 60-second advert, which will be shown on channels such as ITV3, Gold and Good Food.
Cinema Company Pearl & Dean has also shown the advert across the UK and Ireland.
Eric said: “We all wonder at times to ourselves - what can I do to make a difference in this world. How can I change the world? Well sometimes it's the simplest things we do that make the biggest impact.
“You have the chance to change the world. Just by telling your friends and family about MND you WILL be helping us all to find a cure for this terminal illness. And if it is at all possible, a donation to the MND Association will help to bring breakthrough day nearer to today.”
Mr Knowles said: “Eric is about the bravest and most honourable man I know, a fine husband and great father.
“It's an honour to work with him to bring this terrible condition to the attention of a greater audience. I hope others will be motivated by Eric's words, as I was, to get involved or offer what financial support they can to the MND Association.”
Douglas Graham, the Association’s Director of Fundraising said: “We are delighted that we will be able to spread awareness of MND by reaching so many people in this way and very grateful to Eric, Nick, and his production team, for making the advert. It is powerful and poignant and I am sure will connect with a television and cinema audience.”
Watch the advert by clicking here.
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