The Fray - The Fray (Epic) ** (From This Is Local London)

The Fray - The Fray (Epic) **

11:00am Friday 6th February 2009 in

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WHAT is it that has seduced the ears of the buying public into thinking The Fray come anywhere near passing muster. Their star-bright, super tight melodies and shiny production are so inoffensive they’d probably request a mat to wipe their feet on before their crossed your aural threshold.

If the soft rockers’ 2005 debut, How To Save a Life, taught them anything it was that there’s a massive market for music this bland which is why this eponymous follow up doesn’t change a thing. Piano-based ballads that make Coldplay sound like serial killers politely ask for space alongside chirpy guitar songs Chicago would have baulked at.

I can’t help thinking if it hadn’t been for The Feeling and Blunt the world might never have had to endure this. Or Orson... or The Script... or...